I was sent to an audition in Barcelona just after the Christmas holidays. The audition was for Falabella's Autumn-Winter'12 campaign.
Falabella is a retail store that can be found in Argentina, Chile, Colombia & Peru. They were looking for two girls to star in their next campaign, which they were shooting in Barcelona. After a couple of castings, a call-back & a couple of weeks' wait- they chose Brianda Fitz James & I as the faces & guest bloggers for the campaign. Each of us had one style they had to represent- I was going to represent Glam Rock.
I flew out to Barcelona a couple of days previous to the shoot for preparation- they wanted us to meet the team first, hair & make-up tests, run through the looks, talk to press, etc. On the cold morning of January 27th, the whole team (including press) of about 150 people were gathered at the meeting point in the heart of Barcelona, in Borne.
It was a long shoot (about 14 hours), but I had such a good time. The days of preparation before meant everything was perfectly organized, & everybody knew what they were doing. The entire team was great. I loved working with director Martin Romanella. It was lovely working with Brianda, who was shooting on the same day & I got to catch up with between shots (when she was shooting I was preparing, and vice-versa). After spending most of the day shooting at Barcelona Forum, we moved to an old factory for the last couple of shots. That is where I met Alba, & got to sing a few seconds of one of my songs :)
The campaign also consisted in creating looks for Falabella's catalogue. I enjoyed styling, accessorizing & being involved in the creation of the looks for the brand's catalogue shoot.
A couple of weeks ago, the campaign video came out, as well as the first of my guest posts for their website (click here to see the campaign + posts). I was able to film a little bit during the shoot, & finally sat down to put it all together. The video brings lovely memories, of a lovely day, with lovely people :)
Thank you Falabella!
Lx










